Three weeks before we send anything
Agencies that promise sends in week one are skipping domain warm-up. It shows up later as a spam-folder problem you cannot undo.
Positioning & ICP
We start with who you should be talking to and why they should care. Wrong list, wrong offer, and no amount of copy fixes that. Output is a written ICP and a target account list you sign off on.
Infrastructure setup
Dedicated domains, authenticated and warmed. This runs in the background for two to three weeks before the first campaign send, and it is why our first campaigns land instead of bouncing.
Copy & sequence build
We write the sequences and build the variants we intend to test. You review and approve every message before a single one is sent.
Launch & iterate
Campaigns go live in controlled volumes. We watch reply rate and placement weekly, cut what is not working and scale what is.
Reply handling & handoff
We triage every reply. Qualified conversations reach you ready to book; everything else is handled or filtered so your inbox stays clean.
What we need from you
- A clear description of your offer and what it costs
- Your best existing customers, so we can work out who resembles them
- A calendar link that replies should route to
Stop waiting on inbound.
A 20-minute call: we look at your offer, tell you whether outbound is the right lever, and what it would take to make it work.